Steve Madden has increased his investment in Betsey Johnson LLC. He has now covered her credit debt of $48 million dollars and bought her trademarks. However, he does not plan to make any major changes to the brand. His new secured licensing with Betsey Johnson LLC allows him to
produce its clothes and operate its boutiques. "Betsey is my partner," Madden said to WWD. " She has nothing to worry about and I will protect her...She is not on the hook for anything. I am honored to be partners with her. That's the truth."
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